Digital marketing is the practice of promoting products, services, or brands through online channels such as search engines, social media, email, websites, and mobile apps. It helps businesses reach their target audience, increase brand awareness, generate leads, and drive sales using data-driven strategies and digital technologies. Common types of digital marketing include SEO (Search Engine Optimization), social media marketing, content marketing, email marketing, pay-per-click advertising (PPC), and influencer marketing.
